Archive for November, 2012

WAYN does the double at the Website of the Year Awards 2012

Thursday, November 29th, 2012

WAYN has won Most Popular &  Best Website in the Communities and Social Networks Category at the Website of the Year Awards 2012! It is a great win for us as we were competing against nominees including Facebook, Twitter and LinkedIn.

In each category there were two prizes up for grabs, and we won both! The title ‘Best Website of the Year’ is provided to the website with the highest average score on content, navigation, design and recommendation likelihood. The title ‘Most Popular Website’ is provided to the website with the highest number of votes.

The winners were revealed at an Award Ceremony last night at The Brewery in London which David Tuck, Daga Ptaszyńska and Becky Starr attended on behalf of WAYN. 193 websites were nominated in 22 categories and more than 87700 votes were cast between the 1st of October and the 9th of November.

Many thanks to everyone who took the time to vote, it means a great deal to us!

Update 5.12.2012: We are delighted to announce that WAYN has just  been announced as Best Website & Most Popular Website in the Community and Social Networks Category at the Website of the Year India Awards 2012
Thank you to all our Indian members who voted!

Press release: Double-bill win as WAYN claims Most Popular & Best Website in Communities and Social Networks Category at UK and Indian Website of the Year Awards 2012

Indonesia Tourism Campaign Success on WAYN!

Monday, November 26th, 2012

Hi Guys!

WAYN recently launched a campaign with Indonesia Tourism to position the country as an attractive tourist destination. As part of the campaign we created an Indonesia Tourism profile.

The promotion started on the 12th June 2012 and we are delighted to announce that the profile has recorded an amazing 171,165 impressions since the beginning of the campaign. The profile, which has a clickable header linking to the official website of Indonesia, also collected 3,089 clicks so far.

As well as a dedicated profile we also ran a competition from the 17th September for 7 weeks which was open all WAYN members, with the opportunity to win an iPad. The aim of the competition was to gain users opinions on the functionality and design of the Indonesia travel website. We had 23,203 entries and received some extremely useful feedback from members!

We are delighted that the campaign has increased awareness of Indonesia, which is reflected by the constantly increasing activity of members on the Indonesia profile page. The profile has successfully enabled users to interact both with the content, and also with each other :)

If this has whet your appetite to find out more about Indonesia please visit http://www.wayn.com/profiles/indonesiatravel
and http://indonesia.travel

ICE trip to Israel

Wednesday, November 7th, 2012

Two weeks ago Peter Ward, co-founder and co-CEO of WAYN, embarked on trip to Israel which was organised by Alex Hoye and Josh March co-founders and committee members of the ICE (International Conclave of Entrepreneurs) community of which Peter is also a co-founder and committee member. I caught up with him to find out more about ICE, the aim of the trip to Israel and his highlights…

“The trip was organised by ICE, a community of entrepreneurs, the ethos of the group is to help one another to build relationships, share knowledge and learn from one another. The group is unique in that it is inherently social; we have previously been on a number of informal trips abroad all of which have provided priceless opportunities to network and build relationships. As a founding member I am passionate about ensuring that the ethos of the community remains the same as when it was set up. We aim ensure that the group stays within the Dunbar number of 150 to enable the group to retain strong bonds”

The most recent trip was to Israel which included a jam packed itinerary of meetings with Israeli entrepreneurs and concluded with a visit to meet the President, which was Peter said, for him, was by far the highlight of the trip

“Meeting the president was an amazing and highly inspiring moment. I asked him which leader has inspired him the most, to which he responded David Ben-Gurion, the founder and first Prime Minister of Israel. The president spoke about the principles of leadership and how a leader is there to serve rather than dictate. Interestingly he also stated that the current way in which government’s communicate and organise people is outmoded and he highlighted the need for this to change with the advent of new technology. He said that it was essential that governments become more in touch with people in order to serve them better.”

As well as having the opportunity to meet the president and the British Ambassador, the group was able to meet with Israeli entrepreneurs which has led to ideas being shared, meetings set up in London and new relationships formed.

“I’d like to say a huge thank you to the British ambassador and everyone who sponsored the trip and made it possible. The trip demonstrated to me the importance of entrepreneurs working together and having the power to transform communities through economic empowerment. My hope is that the Israeli and Palestinian entrepreneurs can find a way to collaborate to foster opportunities, engagement and empowerment in both countries”

The trip was covered in the following publications:
http://www.timesofisrael.com/high-tech-diplomacy-puts-israel-and-uk-on-the-same-page/
http://www.kernelmag.com/features/report/3507/the-start-up-state/
http://techcrunch.com/2012/10/28/founders-ice-and-the-rise-of-the-entrepreneur-influencers/
http://www.jpost.com/NationalNews/Article.aspx?id=289380

This post was written by Becky Starr, PR Manager at WAYN


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