16th December 2013 – WAYN, the largest travel and lifestyle social media platform in the world, today announced the winner of the Top 7 Heritage Sites competition.
Plitvice Lakes National Park in Croatia took the top spot with 6,413 votes, in second place was Himeji Castle in Japan which received 5,121 votes and in third place was the Angkor Wat temple in Cambodia, which had 4,468 votes.
Jerome Touze Co-Founder of WAYN.com said: “Many congratulations to Croatia for winning this accolade. The Plitvice Lakes National Park is the most popular tourist attraction in Croatia and the oldest national park in south-east Europe. It is an inspiring and beautiful UNESCO world heritage site and clearly won the hearts and minds of WAYN members.”
He added: “Thank you to all of our users who took part and took the time to put Croatia in the spotlight for its world heritage site. Nearly 28,000 people voted but Plitvice Lakes was the clear winner.” There were 7 world heritage sites included in the competition, which also featured Moray, Peru, Kathmandu Valley, Nepal, Uluru-Kata Tjuta National Park, Australia and Salar de Uyuni, Bolivia.
The sites were selected through a combination of market research data and tracking user engagement on WAYN.com. The competition has its own micro-site available under http://www.wayn.com/profiles/top-7-heritage-sites and members have had the chance to win Amazon vouchers in return for their voting efforts.
Tonko Rilovic, UK and Ireland Director for the Croatian National Tourist office, said: “It is an honour to win this international competition against other amazing world heritage sites. We are absolutely delighted and would like to say a big thank you to all WAYN members for choosing Plitvice Lakes National Park as the ultimate winner. We look forward to welcoming you to the jewel in Croatia’s crown soon.”